/* =================================================================
   CUSTOM DISPLAYS — B2B Redesign
   Aesthetic: editorial, confident, warm-paper background,
   single bold accent (terracotta-red). Geist + Fraunces.
   ================================================================= */

:root{
  --paper:        #F5F1E9;
  --paper-2:      #ECE6D8;
  --card:         #FFFFFF;
  --ink:          #15140F;
  --ink-2:        #2A2823;
  --muted:        #6F6A60;
  --line:         #D9D2C0;
  --line-2:       #E7E1D2;

  --accent:       #D6452A;      /* confident terracotta-red */
  --accent-deep:  #B4361E;
  --accent-soft:  #F5DDD2;

  --good:         #15784D;
  --gold:         #B8893A;

  --sans:         'Geist', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;
  --mono:         'Geist Mono', ui-monospace, SFMono-Regular, monospace;
  --serif:        'Fraunces', Georgia, serif;

  --r-sm: 4px;
  --r-md: 8px;
  --r-lg: 14px;
  --r-xl: 22px;
}

*{ box-sizing: border-box; margin:0; padding:0; }
html{ scroll-behavior: smooth; }
body{
  background: var(--paper);
  color: var(--ink);
  font-family: var(--sans);
  font-size: clamp(15px, 0.95vw, 17px);
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img{ display:block; max-width: 100%; }
a{ color: inherit; text-decoration: none; }
button{ font: inherit; cursor: pointer; border:none; background:none; color:inherit; }
ul,ol{ list-style: none; }

.wrap{ width: min(1380px, 92%); margin-inline: auto; }

/* ---------- TYPE ---------- */
.display{
  font-family: var(--serif);
  font-weight: 350;
  font-variation-settings: "SOFT" 30, "opsz" 144;
  letter-spacing: -0.025em;
  line-height: 1.02;
}
.display em{ font-style: italic; color: var(--accent); font-weight: 350; }
.eyebrow{
  font-family: var(--mono);
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 0.04em;
  color: var(--muted);
  text-transform: uppercase;
}
.eyebrow span{ color: var(--ink); }
.eyebrow-row{
  display: inline-flex; align-items: center; gap: 10px;
  background: var(--paper-2);
  border: 1px solid var(--line);
  padding: 6px 12px 6px 10px;
  border-radius: 999px;
}
.eyebrow-row .dot{
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--good);
  box-shadow: 0 0 0 3px rgba(21,120,77,.18);
}
.eyebrow-light{ color: rgba(255,255,255,.6); }
.eyebrow-light span{ color: #fff; }
.lede{
  font-size: 18px; line-height: 1.55;
  color: var(--ink-2);
  max-width: 52ch;
}

/* ---------- BUTTONS ---------- */
.btn{
  display: inline-flex; align-items: center; gap: 9px;
  padding: 14px 22px;
  border-radius: 999px;
  font-size: 14px;
  font-weight: 500;
  letter-spacing: -0.005em;
  transition: background .18s ease, color .18s ease, border-color .18s ease, transform .18s ease;
  border: 1px solid transparent;
  white-space: nowrap;
}
.btn-sm{ padding: 10px 16px; font-size: 13px; }
.btn-primary{ background: var(--ink); color: #fff; }
.btn-primary:hover{ background: var(--accent); }
.btn-ghost{ border-color: var(--ink); color: var(--ink); }
.btn-ghost:hover{ background: var(--ink); color: var(--paper); }
.btn-light{ background: #fff; color: var(--ink); }
.btn-light:hover{ background: var(--accent); color: #fff; }
.btn-outline-light{ border-color: rgba(255,255,255,.4); color: #fff; }
.btn-outline-light:hover{ border-color: #fff; background: #fff; color: var(--ink); }
.btn .arr{ transition: transform .18s ease; }
.btn:hover .arr{ transform: translateX(3px); }

/* ============================================================ */
/* PROMO BAR                                                    */
/* ============================================================ */
.promo{
  background: var(--ink);
  color: #fff;
  font-size: 13px;
}
.promo-inner{
  display: flex; align-items: center; justify-content: center;
  gap: 14px; padding: 10px 0;
  flex-wrap: wrap;
}
.promo-dot{
  width: 7px; height: 7px; border-radius: 50%;
  background: var(--accent);
  box-shadow: 0 0 0 3px rgba(214,69,42,.25);
  animation: pulse 2.4s ease-in-out infinite;
}
@keyframes pulse{
  0%, 100%{ box-shadow: 0 0 0 3px rgba(214,69,42,.25); }
  50%     { box-shadow: 0 0 0 6px rgba(214,69,42,.08); }
}
.promo b{ font-weight: 600; }
.promo-link{
  display: inline-flex; align-items: center; gap: 6px;
  color: #fff;
  border-bottom: 1px solid rgba(255,255,255,.3);
  padding-bottom: 1px;
  font-weight: 500;
}
.promo-link:hover{ border-color: var(--accent); color: var(--accent); }

/* ============================================================ */
/* NAV                                                          */
/* ============================================================ */
.nav{
  position: sticky; top: 0; z-index: 50;
  background: color-mix(in oklab, var(--paper) 92%, transparent);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid transparent;
  transition: border-color .2s ease;
}
.nav.scrolled{ border-bottom-color: var(--line); }
.nav-inner{
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px 0;
  gap: 28px;
}

.brand{
  display: inline-flex; align-items: center; gap: 10px;
  color: var(--ink);
}
.brand-mark{
  width: 36px; height: 36px;
  display: grid; place-items: center;
  background: var(--ink);
  color: var(--paper);
  border-radius: 8px;
}
.brand-name{
  font-family: var(--serif);
  font-size: 22px;
  font-weight: 400;
  letter-spacing: -0.02em;
}
.brand-name span{
  font-style: italic;
  color: var(--accent);
}

.nav-links{
  display: flex; gap: 32px; align-items: center;
  font-size: 14px;
}
.nav-links a{ color: var(--ink-2); transition: color .15s ease; }
.nav-links a:hover{ color: var(--accent); }

.nav-actions{ display: flex; gap: 14px; align-items: center; }
.nav-phone{
  display: inline-flex; align-items: center; gap: 7px;
  font-family: var(--mono);
  font-size: 13px;
  color: var(--ink);
}
.nav-phone:hover{ color: var(--accent); }
.nav-phone svg{ color: var(--accent); }

@media (max-width: 980px){
  .nav-links{ display: none; }
}
@media (max-width: 640px){
  .nav-phone{ display: none; }
}

/* ============================================================ */
/* HERO                                                         */
/* ============================================================ */
.hero{ padding: 48px 0 88px; }
.hero-grid{
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: 56px;
  align-items: center;
}
@media (max-width: 1020px){
  .hero-grid{ grid-template-columns: 1fr; gap: 36px; }
}

.hero-text h1{
  font-size: clamp(48px, 6.4vw, 92px);
  margin-top: 22px;
  margin-bottom: 26px;
  text-wrap: pretty;
}
.hero-text .lede{
  font-size: clamp(16px, 1.25vw, 19px);
}
.hero-ctas{
  margin-top: 28px;
  display: flex; gap: 10px; flex-wrap: wrap;
}

.hero-trust{
  display: flex; align-items: center; gap: 14px; flex-wrap: wrap;
  margin-top: 36px;
  padding-top: 24px;
  border-top: 1px solid var(--line);
  font-size: 13px;
  color: var(--muted);
}
.hero-trust b{ color: var(--ink); font-weight: 600; }
.trust-stars{
  display: inline-flex; gap: 2px;
  color: var(--gold);
}
.trust-stars svg{ width: 15px; height: 15px; }
.trust-sep{
  width: 4px; height: 4px; border-radius: 50%;
  background: var(--line);
}

/* HERO VISUAL */
.hero-visual{ position: relative; }
.hero-stage{
  position: relative;
  background: linear-gradient(165deg, var(--paper-2), var(--paper));
  border: 1px solid var(--line);
  border-radius: var(--r-xl);
  aspect-ratio: 4/3.4;
  overflow: hidden;
  box-shadow:
    0 30px 60px -30px rgba(21,20,15,.25),
    inset 0 0 0 1px rgba(255,255,255,.4);
}
.hero-img{
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: contain;
  padding: 32px;
  opacity: 0;
  transform: scale(.96);
  transition: opacity .5s ease, transform .8s cubic-bezier(.2,.7,.2,1);
}
.hero-img.is-active{ opacity: 1; transform: scale(1); }

.hero-card{
  position: absolute;
  background: var(--card);
  border: 1px solid var(--line);
  border-radius: var(--r-md);
  padding: 12px 16px;
  font-size: 12px;
  box-shadow: 0 18px 40px -22px rgba(21,20,15,.35);
  backdrop-filter: blur(6px);
}
.hero-card-spec{
  left: 22px; bottom: 22px;
  display: grid; gap: 4px;
}
.hero-card-spec .hero-card-label{
  font-family: var(--mono);
  font-size: 10.5px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  color: var(--muted);
}
.hero-card-spec .hero-card-price{
  font-family: var(--serif);
  font-size: 22px;
  line-height: 1;
  color: var(--ink);
}
.hero-card-spec .hero-card-price b{ font-weight: 500; }
.hero-card-spec .hero-card-eta{
  font-size: 11.5px;
  color: var(--muted);
  border-top: 1px solid var(--line-2);
  padding-top: 6px;
  margin-top: 2px;
}
.hero-card-spec .hero-card-eta b{ color: var(--good); font-weight: 600; }

.hero-card-proof{
  top: 22px; right: 22px;
  width: 220px;
  display: grid; gap: 8px;
}
.hero-card-proof-bar{
  height: 4px;
  background: var(--line-2);
  border-radius: 2px;
  overflow: hidden;
}
.hero-card-proof-bar span{
  display: block; height: 100%;
  background: var(--good);
  animation: barFill 3.5s ease-out infinite;
}
@keyframes barFill{
  0%{ width: 0%; }
  60%, 100%{ width: 88%; }
}
.hero-card-proof-meta{
  display: flex; justify-content: space-between;
  font-family: var(--mono);
  font-size: 10.5px;
  color: var(--muted);
  text-transform: uppercase;
  letter-spacing: 0.05em;
}
.hero-card-proof-name{
  font-size: 12px; font-weight: 500;
  color: var(--ink);
}

.hero-tabs{
  display: flex; gap: 6px; flex-wrap: wrap;
  margin-top: 18px;
}
.hero-tab{
  padding: 9px 14px;
  border-radius: 999px;
  background: var(--paper-2);
  border: 1px solid var(--line);
  font-size: 13px;
  color: var(--ink-2);
  transition: all .15s ease;
}
.hero-tab:hover{ border-color: var(--ink); }
.hero-tab.is-active{
  background: var(--ink);
  color: #fff;
  border-color: var(--ink);
}

/* ============================================================ */
/* STRIP                                                        */
/* ============================================================ */
.strip{
  background: var(--ink);
  color: var(--paper);
  padding: 36px 0;
}
.strip-grid{
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 28px;
}
@media (max-width: 800px){
  .strip-grid{ grid-template-columns: repeat(2, 1fr); gap: 22px; }
}
.strip-item{
  display: grid; gap: 4px;
  border-left: 1px solid rgba(255,255,255,.12);
  padding-left: 22px;
}
.strip-item:first-child{ border-left: none; padding-left: 0; }
@media (max-width: 800px){
  .strip-item{ border-left: none; padding-left: 0; }
  .strip-item:nth-child(3){ border-top: 1px solid rgba(255,255,255,.12); padding-top: 18px; }
  .strip-item:nth-child(4){ border-top: 1px solid rgba(255,255,255,.12); padding-top: 18px; }
}
.strip-num{
  font-family: var(--serif);
  font-size: 44px;
  line-height: 1;
  letter-spacing: -0.02em;
  font-weight: 350;
}
.strip-num .plus{ color: var(--accent); }
.strip-label{
  font-size: 13px;
  color: rgba(255,255,255,.62);
  line-height: 1.4;
  max-width: 28ch;
}

/* ============================================================ */
/* SECTION HEADS                                                */
/* ============================================================ */
section{ padding: 100px 0; }
.section-head{
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 56px;
  align-items: end;
  margin-bottom: 56px;
}
.section-head-tight{ margin-bottom: 40px; }
.section-head-stack{
  grid-template-columns: 1fr;
  gap: 14px;
  align-items: start;
}
.section-h2{
  font-size: clamp(38px, 5.2vw, 72px);
  margin-top: 14px;
  text-wrap: pretty;
}
.section-p{
  color: var(--ink-2);
  font-size: 17px;
  line-height: 1.55;
  max-width: 48ch;
  justify-self: end;
}
@media (max-width: 900px){
  .section-head{ grid-template-columns: 1fr; gap: 22px; align-items: start; }
  .section-p{ justify-self: start; }
  section{ padding: 72px 0; }
}

/* ============================================================ */
/* CATEGORIES                                                   */
/* ============================================================ */
.cats{ background: var(--paper); }
.cats-grid{
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  gap: 14px;
}
.cat{
  background: var(--card);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  overflow: hidden;
  display: flex; flex-direction: column;
  grid-column: span 2;
  transition: transform .25s cubic-bezier(.2,.7,.2,1), box-shadow .25s ease, border-color .25s ease;
}
.cat:hover{
  transform: translateY(-3px);
  box-shadow: 0 22px 40px -24px rgba(21,20,15,.25);
  border-color: var(--ink);
}
.cat-lg{ grid-column: span 3; }
.cat-img{
  background: linear-gradient(165deg, var(--paper), var(--paper-2));
  aspect-ratio: 16/11;
  position: relative;
  overflow: hidden;
}
.cat-img img{
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: contain;
  padding: 18px;
  transition: transform .5s cubic-bezier(.2,.7,.2,1);
}
.cat:hover .cat-img img{ transform: scale(1.04); }

.cat-body{ padding: 22px 22px 22px; display: flex; flex-direction: column; gap: 8px; }
.cat-body-full{ padding: 28px 26px 26px; flex: 1; }
.cat-top{
  display: flex; justify-content: space-between; align-items: center;
  font-family: var(--mono);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  color: var(--muted);
  margin-bottom: 2px;
}
.cat-rank{ color: var(--accent); }
.cat-name{
  font-family: var(--serif);
  font-size: 28px;
  font-weight: 400;
  letter-spacing: -0.02em;
  line-height: 1.05;
}
.cat-lg .cat-name{ font-size: 34px; }
.cat-desc{
  color: var(--ink-2);
  font-size: 14.5px;
  line-height: 1.5;
  max-width: 40ch;
}
.cat-foot{
  margin-top: auto;
  padding-top: 14px;
  border-top: 1px solid var(--line-2);
  display: flex; justify-content: space-between; align-items: center;
  font-size: 13px;
  color: var(--muted);
}
.cat-price{ color: var(--ink); }
.cat-price b{ font-family: var(--serif); font-size: 18px; font-weight: 500; letter-spacing: -0.01em; }
.cat-arrow{
  width: 32px; height: 32px;
  display: grid; place-items: center;
  border-radius: 50%;
  background: var(--paper);
  color: var(--ink);
  font-size: 14px;
  transition: background .15s ease, color .15s ease, transform .25s ease;
}
.cat:hover .cat-arrow{ background: var(--accent); color: #fff; transform: rotate(45deg); }
.cat-text{
  background: var(--ink);
  color: #fff;
  border-color: var(--ink);
}
.cat-text .cat-name{ color: #fff; }
.cat-text .cat-desc{ color: rgba(255,255,255,.7); }
.cat-text .cat-foot{ border-color: rgba(255,255,255,.12); color: rgba(255,255,255,.6); }
.cat-text .cat-price{ color: #fff; }
.cat-text .cat-arrow{ background: rgba(255,255,255,.1); color: #fff; }
.cat-text:hover{ border-color: var(--accent); }
.cat-text:hover .cat-arrow{ background: var(--accent); }
.cat-text-num{
  font-family: var(--serif);
  font-size: 56px;
  line-height: 1;
  color: var(--accent);
  letter-spacing: -0.02em;
}

@media (max-width: 980px){
  .cats-grid{ grid-template-columns: repeat(2, 1fr); }
  .cat, .cat-lg{ grid-column: span 1; }
}
@media (max-width: 540px){
  .cats-grid{ grid-template-columns: 1fr; }
}

/* ============================================================ */
/* FEATURED PRODUCT                                             */
/* ============================================================ */
.featured{
  background: var(--paper-2);
  padding: 96px 0;
}
.featured-grid{
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 56px;
  align-items: center;
}
@media (max-width: 980px){
  .featured-grid{ grid-template-columns: 1fr; gap: 36px; }
}

.featured-visual{ position: relative; }
.featured-stage{
  position: relative;
  background: var(--paper);
  border: 1px solid var(--line);
  border-radius: var(--r-xl);
  aspect-ratio: 4/3;
  overflow: hidden;
  box-shadow: 0 30px 60px -30px rgba(21,20,15,.22);
}
.featured-img{
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: contain;
  padding: 36px;
  opacity: 0;
  transform: scale(.96);
  transition: opacity .4s ease, transform .6s cubic-bezier(.2,.7,.2,1);
}
.featured-img.is-active{ opacity: 1; transform: scale(1); }

.featured-badge{
  position: absolute; top: 22px; left: 22px;
  display: inline-flex; align-items: center; gap: 7px;
  background: var(--ink);
  color: #fff;
  font-size: 12px;
  font-weight: 500;
  padding: 7px 12px;
  border-radius: 999px;
}
.featured-badge svg{ color: var(--accent); }

.featured-thumbs{
  display: grid; grid-template-columns: repeat(4, 1fr);
  gap: 10px;
  margin-top: 14px;
}
.featured-thumb{
  background: var(--paper);
  border: 1px solid var(--line);
  border-radius: var(--r-md);
  aspect-ratio: 4/3;
  overflow: hidden;
  padding: 0;
  transition: border-color .15s ease, transform .15s ease;
}
.featured-thumb img{ width: 100%; height: 100%; object-fit: contain; padding: 8px; }
.featured-thumb.is-active{ border-color: var(--ink); border-width: 2px; }
.featured-thumb:hover{ transform: translateY(-2px); }

.featured-info{ padding: 4px 0; }
.featured-h{
  font-size: clamp(40px, 4.6vw, 60px);
  margin-top: 14px;
  margin-bottom: 18px;
  text-wrap: pretty;
}
.featured-lede{
  color: var(--ink-2);
  font-size: 17px;
  line-height: 1.55;
  max-width: 46ch;
}

.featured-spec{
  margin-top: 28px;
  border-top: 1px solid var(--line);
}
.featured-spec li{
  display: grid; grid-template-columns: 80px 1fr;
  gap: 18px;
  padding: 12px 0;
  border-bottom: 1px solid var(--line);
  font-size: 14px;
}
.featured-spec span{
  font-family: var(--mono);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  color: var(--muted);
  padding-top: 3px;
}
.featured-spec b{ font-weight: 500; color: var(--ink); }

.featured-price-row{
  display: flex; justify-content: space-between; align-items: flex-end;
  flex-wrap: wrap; gap: 16px;
  margin-top: 28px;
  padding-top: 22px;
  border-top: 1px dashed var(--line);
}
.featured-price{
  display: flex; align-items: baseline; gap: 12px;
}
.featured-price .from{
  font-family: var(--mono);
  font-size: 11px; text-transform: uppercase; letter-spacing: 0.05em;
  color: var(--muted);
}
.featured-price .amount{
  font-family: var(--serif);
  font-size: 48px;
  line-height: 1;
  font-weight: 400;
  letter-spacing: -0.02em;
}
.featured-price .amount small{
  font-size: 18px; color: var(--muted); margin-left: 4px; font-weight: 400;
}
.featured-price .strike{
  font-size: 16px;
  color: var(--muted);
  text-decoration: line-through;
  text-decoration-color: var(--accent);
}
.featured-eta{
  display: inline-flex; align-items: center; gap: 8px;
  font-size: 13px;
  color: var(--ink-2);
}
.featured-eta .dot{
  width: 8px; height: 8px; border-radius: 50%;
  background: var(--good);
}
.featured-eta .dot.pulse{ animation: pulse 2.4s ease-in-out infinite; }
.featured-eta b{ font-weight: 600; color: var(--ink); }

.featured-ctas{
  margin-top: 22px;
  display: flex; gap: 10px; flex-wrap: wrap;
}

/* ============================================================ */
/* PROCESS                                                      */
/* ============================================================ */
.process{ background: var(--paper); }
.steps{
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  border-top: 1px solid var(--line);
}
@media (max-width: 900px){
  .steps{ grid-template-columns: 1fr; }
}
.step{
  padding: 36px 32px 36px 0;
  border-bottom: 1px solid var(--line);
  position: relative;
}
.step + .step{ border-left: 1px solid var(--line); padding-left: 32px; }
@media (max-width: 900px){
  .step + .step{ border-left: none; padding-left: 0; }
}
.step-num{
  font-family: var(--mono);
  font-size: 13px;
  color: var(--accent);
  letter-spacing: 0.04em;
}
.step h3{
  font-family: var(--serif);
  font-size: 28px;
  font-weight: 400;
  letter-spacing: -0.02em;
  margin-top: 10px;
  margin-bottom: 12px;
  text-wrap: balance;
}
.step p{
  color: var(--ink-2);
  font-size: 15px;
  line-height: 1.55;
  max-width: 36ch;
}
.step-meta{
  margin-top: 18px;
  display: flex; gap: 10px; flex-wrap: wrap;
  font-size: 12px;
  color: var(--muted);
}
.step-tag{
  background: var(--accent-soft);
  color: var(--accent-deep);
  padding: 3px 9px;
  border-radius: 999px;
  font-weight: 500;
}

.process-cta{
  margin-top: 36px;
  display: flex; gap: 18px; align-items: center; flex-wrap: wrap;
}
.process-note{ font-size: 13px; color: var(--muted); }

/* ============================================================ */
/* LOOKBOOK                                                     */
/* ============================================================ */
.lookbook{ background: var(--paper-2); }
.lookbook-grid{
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  grid-auto-rows: 220px;
  gap: 14px;
}
.lk{
  position: relative;
  overflow: hidden;
  border-radius: var(--r-lg);
  background: var(--paper);
  border: 1px solid var(--line);
}
.lk img{
  width: 100%; height: 100%;
  object-fit: contain;
  padding: 18px;
  transition: transform .5s cubic-bezier(.2,.7,.2,1);
}
.lk:hover img{ transform: scale(1.04); }
.lk figcaption{
  position: absolute; left: 14px; bottom: 14px; right: 14px;
  display: flex; justify-content: space-between; align-items: baseline;
  gap: 12px;
  background: rgba(245,241,233,.85);
  backdrop-filter: blur(6px);
  border: 1px solid var(--line);
  padding: 8px 12px;
  border-radius: var(--r-sm);
  font-size: 12px;
  opacity: 0;
  transform: translateY(6px);
  transition: opacity .25s ease, transform .25s ease;
}
.lk:hover figcaption{ opacity: 1; transform: translateY(0); }
.lk-cat{
  font-family: var(--mono);
  text-transform: uppercase;
  letter-spacing: 0.05em;
  font-size: 10.5px;
  color: var(--accent);
}
.lk-client{ color: var(--ink-2); }

.lk-1{ grid-column: span 3; grid-row: span 2; }
.lk-2{ grid-column: span 3; grid-row: span 1; }
.lk-3{ grid-column: span 3; grid-row: span 1; }
.lk-4{ grid-column: span 2; grid-row: span 1; }
.lk-5{ grid-column: span 2; grid-row: span 1; }
.lk-6{ grid-column: span 2; grid-row: span 1; }

@media (max-width: 900px){
  .lookbook-grid{ grid-template-columns: repeat(2, 1fr); grid-auto-rows: 200px; }
  .lk, .lk-1, .lk-2, .lk-3, .lk-4, .lk-5, .lk-6{
    grid-column: span 1; grid-row: span 1;
  }
  .lk-1{ grid-column: span 2; }
}

/* ============================================================ */
/* WHY US — COMPARE TABLE                                       */
/* ============================================================ */
.why{ background: var(--paper); }
.compare{
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  overflow: hidden;
  background: var(--card);
}
.compare-head{
  display: grid;
  grid-template-columns: 1.2fr 1fr 1fr;
  background: var(--paper-2);
  border-bottom: 1px solid var(--line);
}
.compare-head > div{
  padding: 24px 28px;
  border-left: 1px solid var(--line);
}
.compare-head > div:first-child{ border-left: none; }
.compare-h{
  font-family: var(--serif);
  font-size: 22px;
  font-weight: 400;
  letter-spacing: -0.01em;
  line-height: 1;
}
.compare-us .compare-h{ color: var(--ink); }
.compare-them .compare-h{ color: var(--muted); }
.compare-sub{
  font-family: var(--mono);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  color: var(--muted);
  margin-top: 6px;
}
.compare-row{
  display: grid;
  grid-template-columns: 1.2fr 1fr 1fr;
  border-bottom: 1px solid var(--line-2);
}
.compare-row:last-child{ border-bottom: none; }
.compare-row > div{
  padding: 18px 28px;
  border-left: 1px solid var(--line-2);
  font-size: 14.5px;
}
.compare-row > div:first-child{ border-left: none; }
.compare-label{
  color: var(--ink);
  font-weight: 500;
}
.compare-cell.good{
  color: var(--ink);
  position: relative;
  background: rgba(245,221,210,.35);
}
.compare-cell.good::before{
  content: "✓ ";
  color: var(--good);
  font-weight: 700;
  margin-right: 4px;
}
.compare-cell.bad{
  color: var(--muted);
}
.compare-cell.bad::before{
  content: "× ";
  color: var(--muted);
  margin-right: 4px;
}

@media (max-width: 720px){
  .compare-head, .compare-row{ grid-template-columns: 1fr; }
  .compare-head > div, .compare-row > div{ border-left: none; border-top: 1px solid var(--line-2); }
  .compare-head > div:first-child, .compare-row > div:first-child{ border-top: none; }
}

/* ============================================================ */
/* PROOF — TESTIMONIALS                                         */
/* ============================================================ */
.proof{ background: var(--paper-2); }
.testimonials{
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 18px;
}
@media (max-width: 900px){
  .testimonials{ grid-template-columns: 1fr; }
}
.t{
  background: var(--card);
  border: 1px solid var(--line);
  border-radius: var(--r-lg);
  padding: 28px;
  display: flex; flex-direction: column; gap: 16px;
}
.t-stars{ color: var(--gold); letter-spacing: 2px; font-size: 15px; }
.t blockquote{
  font-family: var(--serif);
  font-size: 20px;
  line-height: 1.35;
  letter-spacing: -0.01em;
  color: var(--ink);
  font-weight: 350;
  flex: 1;
  text-wrap: pretty;
}
.t figcaption{
  display: flex; align-items: center; gap: 12px;
  border-top: 1px solid var(--line-2);
  padding-top: 16px;
}
.t-avatar{
  width: 40px; height: 40px;
  border-radius: 50%;
  display: grid; place-items: center;
  font-family: var(--mono);
  font-size: 12px;
  color: var(--ink);
  border: 1px solid var(--line);
}
.t-name{ font-size: 14px; font-weight: 600; color: var(--ink); }
.t-role{ font-size: 12px; color: var(--muted); }

.logos{
  margin-top: 60px;
  padding-top: 36px;
  border-top: 1px solid var(--line);
  text-align: center;
}
.logos-label{
  font-family: var(--mono);
  font-size: 11.5px;
  text-transform: uppercase;
  letter-spacing: 0.1em;
  color: var(--muted);
  margin-bottom: 20px;
}
.logos-row{
  display: flex; gap: 44px; justify-content: center; align-items: center;
  flex-wrap: wrap;
  font-family: var(--serif);
  font-size: 22px;
  color: var(--ink-2);
  opacity: .65;
  font-weight: 400;
}
.logos-row span{ letter-spacing: -0.02em; }
.logos-row span:nth-child(2),
.logos-row span:nth-child(5){ font-family: var(--sans); font-weight: 700; letter-spacing: 0.1em; font-size: 14px; }
.logos-row span:nth-child(4){ font-family: var(--mono); }

/* ============================================================ */
/* QUOTE                                                        */
/* ============================================================ */
.quote{
  background: var(--ink);
  color: var(--paper);
}
.quote-grid{
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 56px;
  align-items: start;
}
@media (max-width: 980px){
  .quote-grid{ grid-template-columns: 1fr; gap: 32px; }
}
.quote-h{
  color: var(--paper);
  font-size: clamp(38px, 4.6vw, 64px);
  margin-top: 14px;
  margin-bottom: 28px;
}
.quote-h em{ color: var(--accent); }

.quote-bullets{
  display: grid; gap: 14px;
  margin-top: 12px;
}
.quote-bullets li{
  display: flex; gap: 10px; align-items: flex-start;
  font-size: 15px;
  color: rgba(255,255,255,.78);
}
.quote-bullets svg{ color: var(--accent); flex-shrink: 0; margin-top: 2px; }

.quote-rep{
  margin-top: 40px;
  padding-top: 24px;
  border-top: 1px solid rgba(255,255,255,.12);
  display: flex; align-items: center; gap: 14px;
}
.quote-rep-avatar{
  width: 48px; height: 48px;
  border-radius: 50%;
  background: linear-gradient(135deg, #E5C3A8, #B98D6A);
  display: grid; place-items: center;
  font-family: var(--mono);
  font-size: 13px;
  color: var(--ink);
  font-weight: 500;
}
.quote-rep-name{ font-size: 14px; font-weight: 500; color: #fff; }
.quote-rep-role{ font-size: 12px; color: rgba(255,255,255,.6); }

/* Quote form */
.quote-form{
  background: #1F1D17;
  border: 1px solid rgba(255,255,255,.08);
  border-radius: var(--r-xl);
  padding: 36px;
  position: relative;
  min-height: 480px;
  overflow: hidden;
}
.qf-step{
  display: none;
  opacity: 0;
  animation: qfIn .35s ease forwards;
}
.qf-step.is-active{ display: block; }
@keyframes qfIn{
  from{ opacity: 0; transform: translateY(8px); }
  to{ opacity: 1; transform: translateY(0); }
}
.qf-step-head{
  display: flex; align-items: center; gap: 14px;
  margin-bottom: 28px;
}
.qf-step-n{
  font-family: var(--mono);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: rgba(255,255,255,.6);
  white-space: nowrap;
}
.qf-step-bar{
  flex: 1; height: 3px;
  background: rgba(255,255,255,.08);
  border-radius: 2px;
  overflow: hidden;
}
.qf-step-bar span{
  display: block; height: 100%;
  background: var(--accent);
  transition: width .4s ease;
}

.qf-label{
  display: block;
  font-family: var(--serif);
  font-size: 22px;
  font-weight: 400;
  letter-spacing: -0.01em;
  color: #fff;
  margin-bottom: 16px;
  text-wrap: pretty;
}
.qf-label-mt{ margin-top: 24px; }
.qf-opt{ font-family: var(--mono); font-size: 11px; color: rgba(255,255,255,.5); text-transform: uppercase; letter-spacing: 0.05em; margin-left: 6px; }

.qf-grid{
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 8px;
}
.qf-grid-2{ grid-template-columns: repeat(2, 1fr); }
.qf-chip{
  position: relative;
  cursor: pointer;
}
.qf-chip input{ position: absolute; opacity: 0; pointer-events: none; }
.qf-chip span{
  display: block;
  padding: 14px 16px;
  background: rgba(255,255,255,.04);
  border: 1px solid rgba(255,255,255,.1);
  border-radius: var(--r-md);
  font-size: 14px;
  color: rgba(255,255,255,.85);
  transition: all .15s ease;
}
.qf-chip:hover span{ border-color: rgba(255,255,255,.3); }
.qf-chip input:checked + span{
  background: var(--accent);
  border-color: var(--accent);
  color: #fff;
  font-weight: 500;
}
.qf-chip span em{ font-style: normal; color: var(--accent); }
.qf-chip input:checked + span em{ color: rgba(255,255,255,.7); }

.qf-fields{
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 10px;
}
.qf-input, .qf-textarea{
  width: 100%;
  padding: 14px 16px;
  background: rgba(255,255,255,.04);
  border: 1px solid rgba(255,255,255,.1);
  border-radius: var(--r-md);
  font-family: var(--sans);
  font-size: 14px;
  color: #fff;
  transition: border-color .15s ease;
}
.qf-input:focus, .qf-textarea:focus{
  outline: none;
  border-color: var(--accent);
}
.qf-input::placeholder, .qf-textarea::placeholder{ color: rgba(255,255,255,.4); }
.qf-textarea{ resize: vertical; min-height: 80px; }

.qf-row{
  display: flex; gap: 10px;
  margin-top: 28px;
  justify-content: space-between;
  flex-wrap: wrap;
}
.qf-next, .qf-submit{ margin-top: 24px; }
.qf-step[data-step="1"] .qf-next{ width: 100%; justify-content: center; }
.qf-back{ background: transparent; border: 1px solid rgba(255,255,255,.2); color: rgba(255,255,255,.8); }
.qf-back:hover{ background: rgba(255,255,255,.06); color: #fff; border-color: rgba(255,255,255,.4); }

.qf-fineprint{
  margin-top: 16px;
  font-size: 11.5px;
  color: rgba(255,255,255,.45);
  line-height: 1.5;
}

.qf-done{
  text-align: center;
  padding: 40px 0;
}
.qf-done-icon{
  width: 64px; height: 64px;
  border-radius: 50%;
  background: var(--accent);
  color: #fff;
  display: grid; place-items: center;
  margin: 0 auto 22px;
}
.qf-done-h{
  font-family: var(--serif);
  font-size: 30px;
  font-weight: 400;
  letter-spacing: -0.01em;
  color: #fff;
  margin-bottom: 10px;
}
.qf-done-p{
  color: rgba(255,255,255,.7);
  font-size: 15px;
  max-width: 32ch;
  margin: 0 auto 22px;
  line-height: 1.5;
}

/* ============================================================ */
/* FAQ                                                          */
/* ============================================================ */
.faq{ background: var(--paper); }
.faq-wrap{ max-width: 880px; }
.faq-list{ margin-top: 20px; }
.faq-item{
  border-top: 1px solid var(--line);
  padding: 22px 0;
  transition: padding .25s ease;
}
.faq-item:last-child{ border-bottom: 1px solid var(--line); }
.faq-item summary{
  list-style: none;
  cursor: pointer;
  font-family: var(--serif);
  font-size: 24px;
  font-weight: 400;
  letter-spacing: -0.01em;
  color: var(--ink);
  display: flex; justify-content: space-between; align-items: center;
  gap: 18px;
  position: relative;
}
.faq-item summary::-webkit-details-marker{ display: none; }
.faq-item summary::after{
  content: "+";
  font-family: var(--sans);
  font-size: 22px;
  font-weight: 300;
  color: var(--muted);
  width: 32px; height: 32px;
  border-radius: 50%;
  border: 1px solid var(--line);
  display: grid; place-items: center;
  transition: transform .25s ease, background .15s ease, color .15s ease;
  flex-shrink: 0;
}
.faq-item[open] summary::after{
  content: "−";
  background: var(--ink);
  color: #fff;
  border-color: var(--ink);
}
.faq-body{
  padding-top: 14px;
  font-size: 15px;
  line-height: 1.6;
  color: var(--ink-2);
  max-width: 60ch;
}

/* ============================================================ */
/* BIG CTA                                                      */
/* ============================================================ */
.bigcta{
  background: var(--accent);
  color: #fff;
  padding: 96px 0;
}
.bigcta-inner{
  text-align: center;
  max-width: 720px;
  margin-inline: auto;
}
.bigcta-h{
  color: #fff;
  font-size: clamp(44px, 5vw, 72px);
  margin-bottom: 22px;
}
.bigcta-p{
  color: rgba(255,255,255,.85);
  font-size: 17px;
  line-height: 1.55;
  max-width: 48ch;
  margin: 0 auto 36px;
}
.bigcta-ctas{
  display: flex; gap: 10px; justify-content: center; flex-wrap: wrap;
}

/* ============================================================ */
/* FOOTER                                                       */
/* ============================================================ */
.foot{
  background: var(--ink);
  color: rgba(255,255,255,.65);
  padding: 80px 0 28px;
  font-size: 14px;
}
.foot .brand{ color: #fff; }
.foot .brand-mark{ background: #fff; color: var(--ink); }
.foot-grid{
  display: grid;
  grid-template-columns: 1.5fr 1fr 1fr 1fr;
  gap: 40px;
  padding-bottom: 56px;
  border-bottom: 1px solid rgba(255,255,255,.08);
}
@media (max-width: 820px){
  .foot-grid{ grid-template-columns: 1fr 1fr; gap: 32px; }
}
@media (max-width: 540px){
  .foot-grid{ grid-template-columns: 1fr; }
}

.foot-tag{
  margin-top: 18px;
  color: rgba(255,255,255,.55);
  max-width: 32ch;
  line-height: 1.5;
}
.foot-contact{
  display: grid; gap: 8px;
  margin-top: 22px;
  font-size: 13px;
  color: rgba(255,255,255,.55);
}
.foot-contact span{
  font-family: var(--mono);
  font-size: 10.5px;
  text-transform: uppercase;
  letter-spacing: 0.05em;
  color: rgba(255,255,255,.4);
  margin-right: 8px;
}

.foot-col{ display: flex; flex-direction: column; gap: 10px; }
.foot-h{
  font-family: var(--mono);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  color: rgba(255,255,255,.4);
  margin-bottom: 6px;
}
.foot-col a{
  color: rgba(255,255,255,.75);
  font-size: 14px;
  transition: color .15s ease;
}
.foot-col a:hover{ color: var(--accent); }

.foot-base{
  display: flex; justify-content: space-between; align-items: center;
  padding-top: 28px;
  font-size: 12px;
  color: rgba(255,255,255,.4);
  flex-wrap: wrap;
  gap: 16px;
}
.foot-links{ display: flex; gap: 22px; }
.foot-links a:hover{ color: #fff; }

/* ============================================================ */
/* FLOATING CTA                                                 */
/* ============================================================ */
.float-cta{
  position: fixed;
  right: 22px; bottom: 22px;
  background: var(--accent);
  color: #fff;
  font-size: 13.5px;
  font-weight: 500;
  padding: 12px 18px;
  border-radius: 999px;
  display: inline-flex; align-items: center; gap: 9px;
  box-shadow: 0 14px 30px -10px rgba(214,69,42,.55);
  z-index: 60;
  opacity: 0;
  transform: translateY(20px);
  transition: opacity .25s ease, transform .25s ease, background .15s ease;
  pointer-events: none;
}
.float-cta.is-visible{
  opacity: 1;
  transform: translateY(0);
  pointer-events: auto;
}
.float-cta:hover{ background: var(--accent-deep); }
.float-cta-dot{
  width: 8px; height: 8px; border-radius: 50%;
  background: #fff;
  animation: pulse-light 1.6s ease-in-out infinite;
}
@keyframes pulse-light{
  0%, 100%{ box-shadow: 0 0 0 0 rgba(255,255,255,.55); }
  50%     { box-shadow: 0 0 0 6px rgba(255,255,255,0); }
}
.float-cta .arr{ transition: transform .15s ease; }
.float-cta:hover .arr{ transform: translateX(2px); }